As part of the social engagement team for the 2018 partnership between MTD #ICECOLD vs. Doritos #SPITFIRE SuperBowl Ads, I had the opportunity to collaborate both in the messaging and content of our replies to media and accelerators with 50k+ followings. 

While most of the tweets were copy and gif. centric, we had a few epic rap battle video responses by the up-and-coming Taylor Bennet (for DEW) and, Bianca Shaw (for DORITOS). I had the opportunity to take part in the design and assembling of the set, as well as the end slate for both brands. 

Jon Silver, Executive Director at Golin

Joe BIanco, Senior Copywriter

Vince Patton, Senior Art Director

 

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